Searching for house cleaning services near me or maid services Raleigh? You find:

Most pick Company A. Big mistake.

When searching for residential cleaning service near me in the Triangle, fake reviews cost homeowners hundreds in poor service. This guide shows how to identify fakes before hiring any house cleaning company in Raleigh NC.

5 Biggest Red Flags

🚩 Review Volume: 1,000+ reviews in 3 years = ~7 per week (unrealistic, even the biggest franchises can’t meet this target)

🚩 Generic Language: Reviews like "Great service!" or "Highly recommend!" lack real details. Watch for vague praise or repeated phrases across multiple reviews.

🚩 Sketchy Profiles: New accounts, one review, outside US profiles, or even outside the service area profiles, no photos

🚩 Review Timing: 10-20 same day after a negative review, then silence

🚩 Google-Only: 1,000 Google but 10 on Yelp or other platforms

🚩 Review Mismatch: Comments reference 2024, but the review appears in 2025, or company names in comments don’t match — signs the review may have been altered or manipulated

Pick any number—1,000, 1,200, 1,500 reviews. Let’s use 1,000: 1,000 reviews in 3 years = ~333/year = ~7 per week

As a market best practice, only 5–10% of customers leave reviews. To get ~333/year, you'd need 3,330–6,660 clients per year. That's roughly 64–128 different clients every single week for a local Raleigh cleaning company.
Even more, you can't have the same volume of incoming clients every year — a realistic scenario would require ramping up in Year 1, then Year 2, then Year 3. Maintaining this level from the start is extremely unlikely.

Pro Tip: 150 genuine reviews over 5 years beats 1,000 suspicious reviews in 3 years when choosing house cleaning and maid services near me.

Before hiring any house cleaning or maid service in Raleigh, RTP, NC area (including Cary, Apex, Morrisville, Wake Forest, Garner, Holly Springs, and Fuquay-Varina):

☑️ Do the math: Total reviews ÷ years in business. Does it look realistic?

☑️ Check recency: Sort by newest reviews. Any sudden negative spikes or patterns?

☑️ Read 3–4 star reviews: These are usually the most balanced and honest.

☑️ Open reviewer profiles: Real people usually have history, photos, and multiple reviews.

☑️ Cross-check platforms: Google, Yelp, Facebook, Nextdoor.

☑️ Check complaints: Review BBB records and search "[Company] Reddit" or "[Company] complaint" to see unresolved issues and responses.

☑️ Ask for references: A reputable house cleaning or maid service should provide a couple upon request.

☑️ Look for real photos: Customer-posted before-and-after photos matter most.

☑️ Ask directly: "How do you collect your reviews?"

☑️ Be cautious with controlled platforms: Sites like Trustpilot or other managed platforms are not always reliable.

☑️ Understand review limitations: Even Google reviews have become more relaxed, making fake or low-quality reviews easier to slip through.

☑️ Play it safe: Check reviewer locations. Reviews from international users or cities outside the RTP service area can be a red flag.

Tired of Wondering Who to Trust?

At Cura Maids, we've earned our reputation through genuine service, not purchased reviews.

Call: (919) 480-1051

✓ Real Reviews | ✓ Serving Triangle Since 2024 | ✓ Part of RTP Cleaning Industry Since 2010 | ✓ Background-Checked Teams

How many reviews is realistic for a 3-year-old cleaning company?

50-150 reviews total is realistic. That's 15-50/year or 1-4 per month. More than 300 reviews (100/year) deserves scrutiny for local cleaning services.

Can I report fake reviews?

Yes. On Google, click the three dots next to suspicious reviews and select "Report review." Google investigates clear violations. Also report to FTC if a company solicits fake reviews.

What's the most reliable review platform?

No single platform is foolproof. Best practice: Check Google, Yelp, Facebook, and Nextdoor. Consistent ratings across all platforms indicates legitimacy for residential cleaning service near me searches.

Are all 5-star reviews fake?

No. Quality maid services Raleigh earn genuine 5-stars. Red flag is when 95%+ are 5-stars with no honest 3-4 star reviews mentioning both pros and cons.

Trust your gut. Do your homework. Your home is worth 10 minutes of research.

A company with 150 real reviews and 4.7 stars is more trustworthy than one with 1,000 suspiciously perfect reviews. Real house cleaning companies Raleigh NC earn trust through service, not shortcuts.

Ready for a Cleaning Service You Can Actually Trust?

Cura Maids: Real reviews. Real service. Real results. Throughout Raleigh, Cary, Apex, Morrisville, Wake Forest, Garner, Holly Springs, Fuquay-Varina, and the greater Triangle area for house cleaning and maid services.

✓ 150+ Genuine Reviews | ✓ Background-Checked | ✓ Eco-Friendly
✓ Flexible Scheduling | ✓ Serving Triangle Since 2015